Ford x Raiders

Direction / Production / 3D & VFX / Edit / Color

One Hell of a Collaboration.

Client : GTB x Ford x LV Raiders

When the Raiders made the move from Oakland to Las Vegas, it was a big moment for the storied franchise. As a title sponsor, Ford teamed up with the Raiders to commemorate the historic move. 

Built Ford tough with creative built to standout.

Our friends at GTB tasked us with making this monumental announcement on the air in an all-new broadcast spot and in the stadium across the LED display system. We approached the project by complimenting the rugged toughness of the new Bronco, F-150 and Mustang with the speed and athleticism of the Raiders players themselves. To make our vision a reality, we customized a DMX-controlled light sculpture to dramatize the movement of the players and vehicles in this engaging, hard-hitting campaign. 



Friends of Mine

Executive Producer

Jeremy Lindenmier


Adam Espinoza

Director of Photography

Sam Joos


Cyndi Ortiz

Julia Wechsler

3D Animation

Gareth DeNobrega


Adam Espinoza


Robert Fraser

Key Frames
Behind the Scenes
similar projects